Resources

Feel free to make use of our templates. If you have any questions or want editable versions do get in touch.

Planning Templates

FG-Buyer-Persona-TemplateDownload
FG-Buyer-Journey-Content-Plan-TemplateDownload

Buyer Persona and Content Plan Examples

FG-Financial-Director-Buyer-Persona-Summary-Example-Starling-Bank-FD-FrankDownload
FG-Financial-Director-Buyer-Persona-Example-Starling-Bank-FD-FrankDownload
FG-Financial-Director-Buyer-Journey-Content-Plan-Starling-Bank-FD-FrankDownload
FG-Operations-Director-Buyer-Persona-Summary-Example-Salesforce-Systems-SusieDownload
FG-Operations-Director-Buyer-Persona-Example-Salesforce-Systems-SusieDownload
FG-Operations-Director-Buyer-Journey-Content-Plan-Salesforce-Systems-SusieDownload

B2B and B2C Funnel Shape Case Studies

B2B-and-B2C-Marketing-Funnel-Case-Study-ScrewfixDownload
B2C-Marketing-Funnel-Case-Study-FerrariDownload
B2B-Marketing-Funnel-Case-Study-ZuoraDownload
B2B-and-B2C-Marketing-Funnel-Case-Study-CoconutDownload