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This is our blog, full of ideas and inspiration
Welcome to the F&G Funnel Mechanics blog. We write inspirational articles to help you on your business and marketing journey. Get in touch with us to discuss our tailored packages, including lead generations services.
Your personal invite to our #Huddle event this December
Need an injection of insight for your 2021 marketing plans? Reserve you place on our online workshop on 8th December
Your personal invite to our #BristolTechFest event on 12/11/20
F&G Funnel Mechanics launched at the first Bristol Technology Festival. Now, a year later, we’re back with our Ideas In Action Walking Workshops designed to help Bristol’s marketers and entrepreneurs to brainstorm their next phase of marketing growth.
11 tactics for lead generation that actually work
We’re a new agency. We’re in the business of creating growth for our clients based on tried and tested experience and techniques. But despite all that experienced-enough-to-know-better-ness, it’s hard not to have our heads turned by those seductive shiny promises to...
Is content marketing in decline?
Jane from F&G Funnel Mechanics looks at the evidence and crunches the numbers to find out whether it really does pay to invest in content marketing. She also looks at which content types are the highest performing at each stage of the funnel.
Are you getting ROI from your marketing automation?
What is marketing automation? Fundamentally, it’s the process of using technology to streamline, automate and measure marketing tasks. Deployed right it takes care of repetitive tasks so that marketers can focus on more strategic activities. More, marketing...
Discover the big painful truth about successful lead generation
As one of the UK’s favourite lead generation companies, whose expert founders have 25 years of experience under our belts, we have worked through our fair share of recessions and challenging times and lived to tell the lead generation tale. What have we learned? ...
Our marketing mentoring helps Startups & Accelerators succeed
Marketing mentoring helps Accelerators & Incubators develop their cohortsOur marketing mentoring is designed for accelerator and incubator programmes, and startups. It's a hands-on mix of theory, coaching and support distilling all our thinking and services into a...
Seven guiding principles for hacking lead generation
If there’s one truth in marketing, it’s this: if there aren’t enough of the right prospects entering the top of the funnel, there won’t be enough of the right customers coming out of the bottom. Lead generation is key. According to Marketo, in its 2018 State of...
How to optimise your growth engine – our new tech and data consulting offer
In an uncertain world, and with a recession to survive, it has never been more important to understand what growth engine is driving your business. And to build measurable strategies to optimise and accelerate that engine’s performance. Marketers are all chasing...